Davin Perkins
SEO Marketing Specialist
As our Search Engine Optimization Marketing Specialist, Davin is likely a big part of the reason that you found Smarty in the first place. He does an excellent job of helping Smarty appear right at the top of relevant searches. Davin has several years of experience in SEO including having developed a network of over 2,000 e-commerce sites for eLearning LLC and even developing over 100 hours of course content related to SEO. He's even developed, maintained, and sold e-commerce businesses that grossed over $1,000,000 in sales, while holding first page rankings for hundreds of phrases related to product niches. He's incredibly talented at what he does, and we're delighted to have him on our Smarty team.
All posts by Davin
How Autocomplete and Reverse Geocoding Improve Your Geocodes
By Davin Perkins on June 9, 2022
In our eBook, 8 Questions to Ask When Selecting a Geocoding API, we break down the key features to look for in a geocoding provider and what questions you should ask vendors so you know you’re choosing the solution that will work best for your business. In this article, we dive into whether you should look for a geocoding provider that also offers address autocomplete and reverse geocoding. Validated Address Autocomplete Address autocomplete is a form feature that pre-populates address information to users as they’re typing an address into a form.
Cloud Geocoding APIs vs On-Premise Pros and Cons
By Davin Perkins on June 3, 2022
On-premise vs. the cloud is a constant debate when it comes to software purchases. Geocoding software is no different. How your geocoding solution is deployed can greatly impact both the performance and the cost. In our eBook, 8 Questions to Ask When Selecting a Geocoding API, we talk about the pros and cons of on-premise and cloud-based geocoding options, as well as other key features to consider. In this article, we’ll summarize why on-premise versus cloud-based matters, and touch on another deciding factor for your API purchase: third-party basemaps.
Evaluating Geocoding API Capacity and Speed
By Davin Perkins on May 25, 2022
The right geocoding API can help your business reduce costs and increase profits through accurate location data. But how do you know if a service can handle your data needs? Capacity and speed are two key topics to consider when comparing geocoding services. You can find out more about all the questions you need to ask in our eBook, 8 Questions to Ask When Selecting a Geocoding API by clicking the link here: API Capacity and Speed: What You Need To Know The higher the capacity and faster your geocoding API works, the faster you can utilize that address data and make money.
How No-Matches & Apartment Geocodes Improve Location Data
By Davin Perkins on May 17, 2022
If you’ve made it to this blog, you’re clearly interested in taking advantage of location data and geocodes. Welcome to the club—we’re so happy to have you! Not all geocoding APIs offer the same levels of service and accuracy. That’s why we wrote an eBook all about how to choose the right geocoding provider. In this article, we’ll summarize two points from the eBook: How are no-matches handled and are sub-address geocodes offered? How Are No-Matches Handled? First things first—what do we mean by “no-match?” A no-match is the result when a geocoding service can’t find a match for the address you entered.
Why Validation & Accuracy Matter for Geocoding APIs
By Davin Perkins on May 10, 2022
Choosing the right geocoding service is the first step toward unlocking better location intelligence and helping your organization make more strategic decisions. From our eBook, we’ll cover two key questions to ask when choosing a geocoding API: 1. Does the API include address validation 2. How accurate are the geocodes? Question 1: Does The Geocoding API Include Address Validation? Fitness advocates are fond of saying things like “Abs are made in the kitchen” and “Fuel your body for success.
Cass vs. NCOALink Certification Article Now Live
By Davin Perkins on September 29, 2021
We get a lot of questions about USPS CASS certification and how it differs from NCOALink certification. They are both methods of address validation that originate with the USPS. While they look the same and smell the same (probably), they are in fact, very different. Even still, these methods are frequently confused, conflated and equated. So, we decided to cut the confusion and answer all your burning questions about CASS and NCOALink. Here is some of stuff that future you (who has read the article) already knows: * When you notify the USPS that your address has changed, NCOALink only hangs onto those updates for 4 years.